Academics & Education

I’ve been teaching as long as I’ve been learning.
As undergraduate (teaching assistant in Calculus and Nuclear Engineering); later as a lecturer in new ventures; and recently as professor in entrepreneurship:  I’ve been developing courses, lectures, giving seminars and workshops – plus publishing some papers on entrepreneurship, innovation and media.

University Positions

Visiting Professor of Entrepreneurship – 2013- 2015
Graduate Program in Entrepreneurship and Innovation
Cogswell Polytechnical College, Sunnyvale California
Director of Venture Development – Entrepreneurship Programs
Visiting Professor, Innovation & Entrepreneurship –2011-2012
School of Engineering and Computing Sciences
New York Institute of Technology
Executive Director, Entrepreneurship Technology Innovation Center
Professor, Digital Media Entrepreneurship – Professor of Practice 2008-2011
Walter Cronkite School of Journalism & Mass Communication
Arizona State University
Co-Director, Knight Center for Digital Media Entrepreneurship
(endowed by the Kauffman Foundation and Knight Foundation)
Adjunct Lecturer 1999-2004, 2006-2007
San Jose State University Graduate School of Business
(venture capital for entrepreneurs, introduction to entrepreneurship)
Teaching AssistantState University of New York at Stony Brook
(Differential Calculus, Integral Calculus, Advanced Calculus (PDEs), Nuclear Mechanics and Thermodynamics.)
Courses Taught/Developed:
  • Digital Media Entrepreneurship/Journalism  – ASU Walter Cronkite School of Journalism and Mass Communication  (JMC 494-1001, MCO 598-1004 and MGT 594-1003)  
  • Advanced Projects in Digital Media Entrepreneurship  – ASU Walter Cronkite School of Journalism and Mass Communication (JMC 494-81667 MCO 598-82575, MGT 594-82873)
  • Business, Entrepreneurship & Venture Capital  – San Jose State University Graduate School of Business
  • Capstone projects in Engineering and Software  – lead 6 straight semesters of graduate and senior student teams in the development of innovative new products in mobile, gaming, crowdfunding and other applications.
Curriculum Development:
  • Master’s Degree in Entrepreneurship and Innovation – Cogswell Polytechnical College (2 year program, online and offline courses.  Accredited program).  2013-2104
  • Entrepreneurial Finance for Lean Startups – 2014 – Upcoming course using Crowdfunding as a way of teaching students Lean Startup concepts.
  • Crowdfunding for Entrepreneurs.
  • Crowdfunding for Angel Investors.
  • Journalist as Entrepreneur / Journalism as Entrepreneurship (workshop for the ACP National College Journalism convention in Phoenix)
  • Marketing Strategy for New Ventures and New Products (seminar series)
  • Social Media/Social Networks – Serious Tools for Serious Business (90-minute webinar series hosted by the IPA – International Prepress Association)
  • Strategic Marketing (course and business seminar)
  • Social Media Marketing (webinar series)
  • Behavioral Media Marketing  (webinar and workshop)
  • Advanced Crowdfunding and Crowdsourcing.
  • Practical Crowdfunding (creating and conducting successful crowdfunding campaigns)
  • Venture Funding for Growth Entrepreneurs.
  • Fundamentals of Venture Capital and Fundraising
  • Battlefield Strategy and Tactics (business seminar)
  • Techniques of Innovation and Creativity (workshop)
  • Entrepreneurial Product Development (course and workshop)
  • Predictive Analytics – Social Media’s Next Frontier  (webinar)
  • Effective Communications Skills for Managers  (workshop)
Awards and Recognition
  • President’s Award for Innovation, Arizona State University 2010
  • CEO’s Visionary Leadership Award, Sun Microsystems Corporation 1999
  • Named one of the most influential teachers and mentors of 1999′ – Smithsonian Institution
  • Toastmasters International, Featured Speaker of the Year 2004; Distinguished Officer 1992, 1993, 1999
  • Feedspot Top 50 Entrepreneur Blogs And Websites For Entrepreneurs in 2020, 2019
  • 2018 Kindle Book Awared Finalist – Book of the Year
  • #1 Amazon Best Selling Author (in Entrepreneurship, Startups and Small Business) – Spring 2018

Selected Published Articles and Papers:
  • Cornell, C.J., “The Metamorphosis of Business Plan Competitions”,  NCIIA Conference Proceedings, March 2014
  • Cornell, C.J., “Crowdfunding – Jumpstarting University Entrepreneurship”,  NCIIA Conference Proceedings, March 2014 (For 2014 NCIIA Conference)
  • Cornell, C.J.,Luzar, Charles “ Crowdfunding Fraud: How Big is the Threat?” – Crowdfund Insider, March 20, 2014
  • Cornell, C.J. (2005, 2007). “8 simple rules” (on angel investing). (Distributed by Silicom Ventures, LLC, and published in various magazines and journals).
  • Cornell, C.J., Salem, C., & Flick, J. (2004). Cable television VOD for learner-based instruction. In AECT: Proceedings of the Association for Educational Communications  and Technology.
  • Cornell, C.J. (2002, Summer). Activity-based VOD. CTAM Journal.
  • Chaos Media Networks. (2002). VOD: Tapping deeper wells (industry white paper).
  • C.J. Cornell. ABCs of VCs (University lecture slides – MBA venture finance course).
  • Cornell, C.J. (2000, Summer). Striking oil in the vast wasteland. CTAM (Magazine of CTAM Cable and Telecommunications Association for Marketing).
  • Cornell, C.J. (1999). Complexity and Game Theory Strategies in Modern Economic Markets. Columbus Press.
  • Cornell, C.J. (1989). Expert systems design for predicting behavior. U.S. Air Force Program Research Office (AFPRO).
Committee/Industry Service:
  • Arizona Commerce Authority – Innovation Challenge:  Mentor, Competition Judge 2011-present
  • Cleantech Open (National Clean Energy Venture Competition) – Judge, 2012-present
  • Edson Student Entrepreneurship Initiative:  Mentor, Advisor,  Competition Judge, 2010-present
  • Arizona technology Council – Startup & Entrepreneurship Committee.  2012-2013
  • Kauffman Entrepreneurship National Leadership Workgroup, (Member, Contributor, Presenter) 2008-2010
  • ASU President’s Innovation Award Committee 2010
  • Ph.D. Accreditation Committee – Walter Cronkite School of Journalism & Mass Communication. Planned curriculum for premiere Ph.D. program that received preliminary accreditation. 2009/2010
  • Walter Cronkite School of Journalism & Mass Communication – Capstone Committee 2009-2012
  • Arizona State University – Master’s Degree/Ph.D. committees – various disciplines.  2007-present.
  • Entrepreneurship@ASU Advisory Committee 2008-2012
  • Participated in a quarterly national journalism-entrepreneurship meeting with the top journalism-school entrepreneurship programs around the country.
  • Participated in university-wide entrepreneurship “networkshop” forums planning improvements for ASU’s entrepreneurship program, convened twice a year.
Ecosystem Mentorship:
  • ASU Skysong – Edson Entrepreneurship – Advisor, Mentor, Instructor 2008-present
  • Arizona Commerce Authority, “Venture Ready” Program, Mentor, Advsior, 2013-present
  • ASU Venture Catalyst, Rapid Startup School, Lean Startup Launchpad – Instructor, Mentor, Advisor, 2011-present
  • Mentored 60+ student projects, including one that won $95,000 in grant funding in 2009 Knight Project News Challenge and others that contributed to ASU’s No. 2 ranking in Global Student Entrepreneur Awards for universities with most student-entrepreneurs.
Selected Media Coverage:
  • The New York Times: J-Schools Play Catchup
  • Phoenix Business Journal: ASU Program Challenges Student Journalists  to Think Like Entrepreneurs
  • Knight Center Helps Students Prepare for Digital Future
  • Knight Center Embraces the Future
B.S., Engineering Science 1983
        Double-major concentration in Mechanical and Electrical Engineering
        State University of New York at Stony Brook
Thesis Work in Heat Transfer, and in Solar Energy.
M.S., Energy Management 1985
        Concentration in Management, Business and Finance
        New York Institute of Technology
Thesis: Design for a SNAP (Systems Nuclear Auxiliary Power)-Based Residential Thermionic Reactor
Ph.D., Marketing and Strategy 1999
                Concentration in Strategy and Game Theory Economics
                Dissertation: Columbus University
Coursework: Stanford University, UC Berkeley, Columbus University
Dissertation: “Strategy and Chaos Theory in Complex Markets”
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